Practical lessons for owner-operators — most of them doable in 30 minutes, all of them free.
Dec 19, 2024 · 4 min read
Facebook ads can be a game-changer for roofing companies looking to attract new customers and generate leads. But let’s be honest—there’s a big difference between an ad that stops a customer in their tracks and one that…
Read the post →Dec 16, 2024 · 2 min read
How to Set Up Google Search Console (Formerly Webmaster Tools) for Your Website Setting up Google Search Console is a crucial step for optimizing your website’s performance on search engines. In this guide, we’ll walk…
Read →Oct 17, 2024 · 3 min read
When starting or rebranding your business, your domain name is one of the most critical decisions you’ll make. It’s your online identity, the cornerstone of your digital presence, and the first impression many customers…
Read →Sep 17, 2024 · 4 min read
Running a local business in Pittsburgh offers a world of opportunities, but it also comes with challenges that require a sharp marketing strategy. With the city’s rich history, diverse neighborhoods, and growing tech…
Read →Sep 4, 2024 · 4 min read
In today’s competitive landscape, small business owners face the challenge of staying relevant and profitable. With more consumers shifting their attention online, traditional marketing strategies alone are no longer…
Read →Aug 14, 2024 · 3 min read
Have you ever asked someone what they do and the five-minute response left you confused and completely unclear on the answer to your question? It happens all of the time. We overcomplicate what we do for many reasons.…
Read →Aug 6, 2024 · 3 min read
1. Automate, Delegate, and Eliminate Getting the day-to-day marketing tasks off your plate should be the ultimate goal for any business owner. It’s not the best use of your time and chances are, someone else may be able…
Read →Aug 2, 2024 · 6 min read
46% of small business owners are unsure whether their marketing strategies work. That’s a scary stat. Almost half of all small businesses don’t know if they are wasting valuable resources. And many of them are probably…
Read →Jul 30, 2024 · 2 min read
Let’s be honest. You’ve poured time, money, and effort into your marketing, but it feels like you’re talking to a brick wall. Your website traffic is stagnant, your social media engagement is crickets, and those shiny…
Read →Jul 25, 2024 · 3 min read
76% of people seeking legal help start their search online. Fewer people are seeking referrals to lawyers, not wanting to openly share personal problems and trusting their own judgment based on information they find on…
Read →Jul 23, 2024 · 4 min read
Did you know that 46% of all Google searches are for local information? Local SEO is one of the best FREE marketing activities you can do for your business. It takes a little time but the results down the road can…
Read →Jul 22, 2024 · 4 min read
Marketing a law firm is complex. Where do you profitably spend your time and money? Out of the daily barrage of emails and phone calls, who really has the right marketing tools to get more qualified leads who become…
Read →Jul 20, 2024 · 2 min read
Negative reviews can sting, especially when you’re proud of the service you provide. But here’s the truth: they happen to everyone. The way you handle them, however, can make all the difference in how potential…
Read →Jul 19, 2024 · 3 min read
Often times we dilute our offering to make people happy. We give them what they think they want, tell them what we think they want to hear, rather than offering the best solution to the best customers. Often the…
Read →Jul 10, 2024 · 3 min read
Most business owners didn’t start a business to become marketing gurus. You’re passionate about your products, services, and clients, not the latest social media trend or SEO algorithm. But the truth is, even the best…
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